UK TVC - Music Composition, Sound Design & Audio Post
For the full SNK Music showreel:
We are proud to have worked closely with Brett Foraker/RSA, Matt Westrup/Joyrider, the Golley Slater Cardiff's creative directors David Abbott and Paul Williams and Amanda Lowit at The TV Production Office to craft the music and sound design for the "Mitsubishi Motors in the UK" 30 second TV commercial for the New PHEV and Mitsubishi's sponsorship of C4 Documentaries which air from October 19th.
The Mitsubishi Outlander PHEV was the world’s first 4WD Plug-in Hybrid SUV that produced a remarkable 148mpg and became the UK’s number one selling hybrid vehicle. The new 2016 Mitsubishi Outlander PHEV not only has even more impressive numbers at its heart, but has undergone a complete redesign with stunning exterior styling and a premium interior finish.
In short, the new 2016 Mitsubishi Outlander PHEV meant that on all levels ‘Numbers never looked this good’.
Rob Baker, one of SNK’s top engineers, sculpted the creative sound design for the 30 second TV commercial. It was key that there was a clear definition between the various environments, whilst maintaining the stylistic flow throughout the spot. Rob explains “the sound design and bespoke music have a real interplay and work together to form a really full-textured soundbed, we wanted the contemporary soundtrack to feel like one really coherent piece that underpinned the beautiful visuals”.
Mike Leeson, Managing Director of Advertising at Golley Slater says,
"The team at Golley Slater is excited to have delivered another stunning piece of creative for Mitsubishi Motors in the UK.
Our Numbers campaign will help maintain its position as the UK's leading plug-in hybrid car brand and, for the third consecutive year, the UK's fastest growing mainstream car brand”.
Amanda Lowit, MD/Senior TV Producer of The TV Production Office commented:
"You only have one chance to craft a piece of work the agency and client can be proud of so as a producer, its important to surround yourself with people you trust to craft each part of the process to the best possible quality.
SNK Music/sound studios are the most trusted of all - they always hit the brief with cost effective stand out music and sound design which is always creatively delivered against the brief.
Seb, Sam and their team always go way beyond the call of duty and work closely with the director and the agency to ensure "stand out" music/sound design, hence why they are an award winning company in their field. The fact they are both a music company and sound studio definitely aids the cohesion for the best final audio mix”
Client: Mitsubishi Motors in the UK
Clients: Kate Woodward General Manager, Communications
Darren Beard: National Advertising Manager
Agency: Golley Slater Cardiff
Creative Directors: Paul Williams / David Abbott
Account Director: Natalie Wilson
Senior TV Producer: Amanda Lowit at The TV Production Office
Production Company PHEV TVC: RSA Films
Director PHEV TVC: Brett Foraker
Producer PHEV TVC: Ben Porter
New L200 and PHEV Sponsorship idents: Matt Westrup/Joyrider
Post house: Smoke & Mirrors
Creative Sound design and Mix: Seb Juvlier at SNK Studios
Bespoke music composition: Seb Juliver, Ben Siegal and Rob Baker at SNK Music
Senior audio producer – Sam Dillon at SNK Studios/Music
An exciting addition to our ever bourgeoning shelf of pride! SNK Studios were thrilled to be part of the winning team for a prestigious Silver 'Shark' award at the Kinsale Festival in Ireland. The award for Best Direction featured original music and audio post from SNK Studios on the 13th Street channel promo created earlier this year, for NBC Universal.
Huge congratulations to Director Guy Soulsby and Creative Director Andrew Clyde.
SNK Studios are delighted to be providing the voice recording over the next year or so for the new animated TV comedy series, Counterfeit Cat. The series is a co-production between Wildseed Studios and Tricon Kids & Family for Disney XD EMEA.
All of the voices will be recorded at our Tottenham Court Road studios and include some familiar names: British comic actor Marc Wootton (Nativity!) voices ‘Max’, the anxious but vain house-cat, alongside comedian Kayvan Novak (Phonejacker) who voices ‘Betty’.
Aimed at the 6-12 year old audience the series consists of 52 x 11 minute episodes and 11 x 2 minute shorts all airing on Disney XD.
We've been squirrelling away writing original music and providing all the sound design, voice over recording and mixes for the latest moody, atmospheric and beautifully shot '13th Street' channel promos for NBC Universal - directed by Guy Soulsby.
Several versions of the audio were created to cater for different European territories, including 60, 30, 10 and 5 second cutdowns. In addition, SNK have recently been working with the lovely folk at NBC Universal to provide sound design and dubbing for other show promos, including the hit series 'American Crime'.
Dominos 'Delivering The Movies' up for 'Best TV/Cinema Advert' award
Good news! Film-themed Dominos TV ad, 'Delivering the Movies', for which SNK supplied all the original music composition, creative sound design, VO recording and dub for earlier this year is down to the final four in the 'Best TV/Cinema Ad' category at the Midlands Cream Awards! And so it should be! it's a corker of a spot from Big Communications and Director Guy Soulsby... With nods to classic film genres including Westerns, 70's cop dramas and big-budget alien invasions, it was great fun to work on - and a lovely opportunity for the SNK team to provide the complete audio treatment in-house.
Have a watch here, and keep everything crossed for the results at the ceremony in a month or so on November 6th! Watch this space...
In an attempt to end the production of horribly compressed audio material particularly on TV ads, that results in the perceived increase in volume from program to ad break and the viewer often hitting the mute button(!) the industry is attempting to change its ways... Clients, due to more progressive broadcasters, are now sending us delivery specs which require final levels to meet the new EBU R.128 standard, not the old BBC created 6 PPM. Put simply, R.128 is a cleverer way of measuring loudness. To stay up to speed with all the changes and requirements, SNK Studios have recently updated all our rooms to be able to mix to R.128 when necessary.
The new system, now a legal requirement across large portions of Europe and the US, and now on many UK digital channels, is something we fully endorse and we hope that all channels will move across to R.128 soon. It's a great thing; allowing us more dynamic audio range, meaning more depth and creative possibilities, and for the viewers, who won't have to reach for the remote control every time an ad comes on!
Original music, sound design, VO recording & broadcast mix for the latest Dominos TV commercial.
Once again we teamed up with director Guy Soulsby and producer Amanda Lowit, this time to piece together all of the audio for Big Communications epic new TV commercial to promote the new Dominos Pizza movies service.
The ad follows a dominos pizza on its' journey through a variety of film genres; a classic western, a 70s cop car scene, a spaceship invasion, a swat team arriving and finally the pizza is delivered by an alien craft!
We had great fun creating the music & sound design to set the scene for each film genre - check out the completed video below!
More Dominos Sound Design and Audio Post this month in the form of their 'Service' TV ad for the Gourmet range.
The close up footage needed to be matched with some big creative sound design - giving a small piece of feta some serious depth! They're always good fun to work on and a lovely team of people too, so thanks to everyone at Big Communications, Fresh Productions, Producer Amanda Lowit and Director Richard Pullar.